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Here’s how to make your college website more accessible

If prospective students can’t access your school’s website, they’re not going to inquire or apply.
Enrollment Blog
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Make the most of your virtual tour: Strategies that drive engagement

Explore best practices to help your virtual tour stand out and increase student engagement throughout the admissions funnel.
Enrollment Blog
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Recruitment trends and tactics to consider amid list source uncertainty

Recent cancellations of ACT/SAT tests will have important implications for recruitment strategy. Learn the potential impacts related to targeting strategy, institutional policy, and student testing behavior.
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How to finish in four: Supporting on-time graduation for low-income students

Learn how Temple University's ""Fly in 4"" grants reinvented institutional aid for low-income students to reduce unmet need while incentivizing behaviors associated with on-time graduation.
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Survey findings: How does your admissions staffing measure up?

An ongoing concern is effective staffing in enrollment management offices. Learn more from our benchmarking survey about how both public and private institutions' EM and admissions offices are operating more…
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Students don’t speak “financial aid”

Eliminating jargon in financial aid communication is key to helping prospective low-income students use the resources available to them.
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Using organizational models to reap big data benefits for EM

Learn how colleges and universities are adapting enrollment management organizational models to maximize access to data and analytics.
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Gen Z wants an authentic experience. Use these Snapchat and Instagram features to deliver it.

We know that Gen Z students want authenticity in their social media connections, including interactions with potential colleges. We've tested new functions within both Snapchat and Instagram intended to cultivate…
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18 more ideas for engaging admitted students (from the cutting room floor)

Across the country, the yield rates of admitted students have been declining for most institutions for years, as students apply to larger numbers of colleges and competition among schools becomes…
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Your checklist to create a compelling admitted-student website

Take our quick audit to ensure your admitted-student website includes these essential elements to make a compelling case for your college and university, and ensure it serves as a critical…