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Competing for Adult and Professional Enrollments

Saturday, Dec 14, 2024
In this webinar, we explore five critical disciplines to secure share in the adult and professional education markets, including market listening capabilities, fast-cycle launch, and outcomes-based marketing messages.

Watch the on-demand webinar on our
YouTube channel.

About the Webconference

Presenter: Carla Hickman

Colleges and universities that rely on regional undergraduate enrollment are especially vulnerable to pandemic-era revenue loss. A versatile portfolio of career-aligned, innovative credentials that meet the evolving needs of adult learners and working professionals can not only offset volatility in your undergraduate class, but also generate significant enrollment and revenue while staying true to your institution's mission.

In this webinar, we explore five critical disciplines to secure share in the adult and professional education markets, including market listening capabilities, fast-cycle launch, and outcomes-based marketing messages.

Watch the webinar to hear an analysis from EAB's Market Insights team on how COVID-19 has impacted regional demand and is already (re)shaping prospective student interest across the adult education portfolio.