Unlock Growth Through EAB’s Advancement Investment and Performance Initiative (AIPI)

In an era defined by tight budgets and rapid change, advancement leaders turn to EAB as a trusted data source to help justify a strong investment in advancement. EAB’s Advancement Benchmarking (formerly known as the Advancement Investment and Performance Initiative, or AIPI) gives advancement leaders the data they need to make a compelling case for investment to senior institutional leaders. Over 330 institutions across the United States, Canada, and the United Kingdom have participated in Advancement Benchmarking.

This session shares insights from EAB’s analysis of the fiscal year 2023 data and introduces advancement leaders to the two reports that make up Advancement Benchmarking: ROI Benchmarking, which explores the staffing and investment decisions that lead to fundraising growth, and Fundraiser Productivity Benchmarking, which focuses on individual fundraisers’ activities and outcomes on the front lines.

Explore Our Resources

• Advancement Benchmarking Overview

• Advancement Benchmarking Data Collection Workbooks

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