EAB Consulting
Who We Are
For more than 40 years and for over 2,800 institutions, EAB has been the strategic partner of choice to solve higher education’s most complex challenges. With the launch of EAB Consulting, we extend that legacy by bringing our data, expertise, and proven methodologies directly to the initiatives that matter most.
Our consultants are former institutional leaders and industry experts who understand the realities of higher education today. We pair that firsthand experience with insights drawn from thousands of probing conversations with industry leaders and billions of student interactions. The result: practical, evidence-based strategies that move institutions from vision to execution with confidence and speed.
This is the EAB advantage – a partnership grounded in values, powered by proven best practice, and focused on measurable results.
What We Do
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Strategic Planning
Whether you’re launching a new plan or recalibrating an existing one, our team is here to help.
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Strategic Enrollment Management (SEM)
Elevate your enrollment outcomes with a comprehensive SEM approach that spans the entire student journey.
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OPM (Online Program Manager) Migration
Actionable roadmap to regain governance of your online strategy.
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Targeted Consulting Engagements
Your challenges are unique. Our solutions are too.
Strategic Planning
Modern institutions can no longer rely on static, five-year plans. Market shifts, student expectations, and fiscal pressures demand an agile, data-informed approach.
EAB Consulting designs strategic planning processes that are responsive, inclusive, and actionable. We help you:
- Engage stakeholders to shape shared institutional priorities
- Translate goals into measurable outcomes
- Build frameworks for continuous assessment and adaptation
We turn planning from a document into a living strategy that drives alignment and sustainable results.
Strategic Enrollment Management (SEM)
Enrollment success requires more than strong recruitment. It depends on an integrated strategy that supports students from their first interaction through graduation.
EAB Consulting unites admissions, marketing, financial aid, student support, and academic planning into a single, mission-aligned SEM strategy. We help you:
- Evaluate current enrollment performance and structures
- Identify opportunities for growth and differentiation
- Align messaging, pricing, and student experience to your goals
- Build an actionable plan supported by data and institutional insight
Our team ensures your enrollment strategy is both competitive and inclusive, built to thrive amid demographic and market change.
OPM (Online Program Manager) Migration
Many institutions are reassessing OPM partnerships as they seek greater control over online strategy, improved financial performance, and tighter alignment with institutional mission.
EAB’s OPM Migration Support Module leverages extensive higher education benchmarks, proven enrollment expertise, and institutional research to guide your transition beyond third-party OPMs.
Our expert team delivers a comprehensive evaluation of your institution’s current marketing and operations, along with actionable roadmaps and targeted planning sessions to align strategies and strengthen outcomes in areas like marketing and student success.
Targeted Consulting Engagements
When your priorities demand focused expertise or additional capacity, EAB Consulting provides tailored support to advance critical initiatives.
Our team partners with institutions to design and execute engagements in areas such as:
- Academic advising and student success
- Budget modeling and resource optimization
- Change management and organizational design
- Digital transformation and technology enablement
We extend your team’s capabilities and help you achieve impact faster and with greater precision.
Meet Our Experts
EAB Consulting is led by Sally Amoruso and Julia Philyaw. Together, they bring decades of experience in institutional strategy, enrollment, and student success. Each consulting engagement connects partners directly to EAB’s subject-matter experts aligned to the project’s scope and outcomes.
Talk to Our Team
Chief Partner Officer
Specialties College and University Strategy, Future Market Trends, Leadership Development, Strategic Planning, Workforce Development
Senior Director and Principal, EAB Consulting
Specialties Academic Program Innovation, Organization Change Management, Project Management, Strategic Planning, Student SuccessFrequently Asked Questions
How does EAB Consulting differ from other EAB partnerships?
EAB’s traditional partnerships provide institutions with expert strategic guidance, cutting-edge technology, and industry-leading marketing and enrollment solutions—all grounded in research and supported by a network of peers navigating similar challenges.
EAB Consulting goes further by providing the hands-on support. We partner directly with institutional leaders to execute, accelerate, and scale initiatives when internal capacity is limited. EAB Consulting provides additive capacity to meet clearly defined objectives within specific timeframes.
We already partner with EAB Strategic Advisory Services. Do we still need Consulting?
Strategic Advisory Services provides playbooks, decision support, and expert guidance. When your team has the bandwidth to advance the work internally, a Strategic Advisory Services partnership is certainly the right fit. If priorities require additional expertise, dedicated bandwidth, or faster execution, EAB Consulting complements Strategic Advisory Services by activating plans and driving outcomes alongside your team.
Who should I contact to explore a consulting engagement?
To discuss whether EAB Consulting aligns with your institution’s goals, contact Julia Philyaw at [email protected].
Ready to Accelerate Your Institutional Strategy?
Let’s begin. Contact us today to explore how EAB Consulting can help you translate vision into measurable impact.