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Social media is one of the most important spaces where consumers expect to engage with brands, but it can be difficult to align content with current online trends. To increase your college's brand awareness for today’s prospective adult students, PCO units should consider adopting these three social media tactics.
Read below for three ways institutions have successfully to incorporated stackable credentials into their master’s programs—and provided the enrollment opportunities today’s graduate and adult learners seek.
Academic leaders recognize the need for nursing education but encounter three challenges. EAB dug into labor market data, reviewed the literature, and talked with successful programs to identify how schools can launch and expand nursing programs.
Shape your future enrollment growth strategy with research that uncovers hidden risks and opportunities and sheds light on changing dynamics of competition.
Almost half of baccalaureate programs struggle to recruit faculty, and nursing programs at all levels struggle to secure clinical placements for their students, meaning your program likely faces significant barriers to long-term enrollment growth.
After spending the better part of two decades crafting recruitment communications on behalf of colleges and universities (including our 140+ Adult Learner Recruitment partners), here are a few insights that can put you on the right course for writing your next recruitment email.
This year’s State of the Sector research explores how these competitive forces are redefining five key terrains, as well as what market leaders must do to distinguish themselves in the years to come.
This white paper features findings from a series of eight flash surveys of graduate enrollment leaders about their enrollment priorities and work environment.
Beyond the well-documented stressors that come from living and working through a global pandemic, what factors are driving the pressure graduate enrollment leaders face? And how might these stressors influence the future of graduate enrollment management? Here’s what our survey of 1,200+ practitioners tells us.
In this roundtable event, we will take a look back at where the PCO unit has been over the past 10 years, consider where we stand today, and explore what the future may hold. These sessions are best suited for Vice Presidents of Professional Adult / Continuing Online Education and executive-level contacts in Marketing.