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Blog

Digital gift officers are just the beginning

Learn how advancement leaders can accelerate donors up the pipeline by encouraging handoffs from digital gift officers to major gifts and investing in stewardship that demonstrates impact.
Blog

The alumni segment that gave at a nearly 2x greater rate at the College of Charleston

Advancement leaders are always hunting for cohorts of alumni who have the greatest likelihood to donate. But all too often, seemingly promising segmentation approaches don’t reveal actionable differences in giving…
Blog

How strategic staffing can increase your ROI

When it comes to investment in advancement office staffing: It’s not how many FTEs you add, but where you add them in your advancement shop that produces high ROI. Learn…
Advancement Blog
Blog

How to make your gift society work for you

An overwhelming majority of donors care little about certificates, plaques, and other traditional gift society touches, but abandoning societies altogether may be premature. Learn how to make your gift society…
Advancement Blog
Blog

Why faculty fear fundraising

To create stories that resonate with today's donors, faculty and advancement teams must work together. Learn how to overcome three common fears and myths preventing collaboration.
Advancement Blog