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How to stay ready for donors who “aren’t ready yet”

Through hundreds of field marketing tests yearly, our advancement marketing team has a catalog of tried-and-true digital marketing approaches that help our partners reach their goals.
Advancement Blog

5 higher ed thought leaders we are following

Thought leaders are known for their innovative ideas and research, their work often serving as a catalyst for change in the higher education system. We asked EAB’s top experts for…
Strategy Blog

Why advancement employees leave (and how leaders can fix it)

There are various methods you can use to cope with the advancement talent crisis, but addressing your workplace culture head-on can help you improve retention both immediately and over time.…
Advancement Blog

3 reasons your colleagues don’t want to use data—and how to change their minds

If you're struggling to get colleagues to use the reports, dashboards, and datasets you're producing, read this post to gain tips on how to encourage adoption of your data efforts.
Data & Analytics Blog

Is TikTok worth the risk? Dos and don’ts for enrollment teams

Recent bans on TikTok are widespread, concerning, and confusing—but as legislators mull over the possibility of a national ban on the app, there is still time to capitalize on TikTok’s…
Enrollment Blog

Virtual Reality is Transforming Higher Ed

Experts explore the growing use of virtual reality across higher ed as both a learning tool and as a way for families to tour and learn about your campus from…

How schools are expanding student mental health support without hiring more counselors

As many as 3 in 4 students now say they considered leaving college at some point over the last 6 months due to emotional stress. Few institutions feel they're fully…
Student Success Blog

What Advancement Leaders Can Learn from Enrollment Leaders About Gen Z

As the “demographic cliff” nears, enrollment leaders are focused on meeting the needs of gen z students and finding the best ways to engage them.
Advancement Blog

Automated Actions – New Feature Spotlight

This feature spotlight session will take a deep dive into Navigate’s new Automated Actions features and provide you with sample workflows for early adoption. We will also include recommended role…