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Blog

How to make your data strategy stronger

Explore why data is so critical in driving impactful outcomes in your annual giving program.
Advancement Blog
Tool

Navigating the Advancement Salary Landscape, Backed by EAB’s Data Analysis

EAB's insights on the advancement salary landscape will help you attract and retain talent, promote equity, and advance your institution's mission.
Advancement Advisory Services
Blog

3 holiday reminders to make the new year productive

While normal alumni responsiveness may feel like the cold shoulder, these winter weeks aren’t hopeless. Quiet inboxes aren’t reason to cease activity but a sign to rest from your typical…
Advancement Blog
Blog

3 factors driving digital transformation in higher ed advancement

Over the past decade, fundraising performance via phone has ebbed, leaving a gaping hole in acquisition in the plans of college and university advancement leaders. Discover the digital transformation trends…
Infographic

How to Win Donor Mindshare in the Attention Economy

Use this infographic to identify the key challenges and solutions to some of the most common advancement obstacles when it comes to getting alumni to donate.
Event

Rule Three – Broker Smarter Matches

This webconference discusses the third principle of our New Rules of Engagement research initiative: Broker Smarter Matches. We examine how innovative and progressive institutions are developing mass-customizable, skills-based roles that…
Tool

Digital Marketing Scorecard for Advancement Leaders

Use this scorecard to explore different digital marketing best practices to engage donors and alumni and rate your current efforts.
Advancement Marketing Services
Blog

A beginner’s guide to AI in annual giving

AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. But embracing new technology can be overwhelming and there is a lot to keep…
Advancement Blog
Blog

3 advancement challenges solved by digital marketing

It is no longer a question of whether to adopt digital strategies, but rather how to use them effectively. In this blog, we’ll define digital marketing and explore three ways…
Advancement Blog
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