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Blog

4 ways to adjust your graduate student recruitment strategy during COVID-19

EAB partnered with NAGAP to conduct a survey to learn how graduate enrollment leaders are adapting their recruitment and admissions strategies during COVID-19. See four insights to help guide your…
Blog

What does the strong employer demand for speech-language pathologists mean for your university?

Here's how your school capitalize on growing employer and student demand for speech-language pathology programs.
Podcast

How to Capture Growth Opportunities in the Graduate Degree Market

EAB’s Megan Adams and Will Lamb discuss growth opportunities and the competitive landscape in the master’s and graduate degree market.
Blog

How going remote will impact your graduate enrollment funnel

Explore three survey results for insight into how students and enrollment leaders are thinking about online and remote instruction during the pandemic.
Blog

How 1000+ adult learners said COVID-19 impacted their plans—and what this means for enrollment strategy

We surveyed 1000+ current and prospective adult learners. Here’s how the pandemic has impacted their graduate, online, and professional education plans—and three key takeaways for your strategy.
Blog

Here’s how to think about ROI from your marketing investments

See common questions (and answers) for measuring and analyzing the impact of marketing investments for recruiting and enrolling graduate students.
Adult Education Blog
Blog

How data science can improve your recruitment marketing strategy

Here are three of the ways data science and analytics can improve your recruitment strategy.
Blog

3 tactics to improve your graduate and adult learner yield during uncertain times

At EAB, we’ve deployed hundreds of campaigns to help our partners convert admits to enrollments. Here are three proven tactics we’ve learned along the way.
Blog

The master’s degree bubble has already burst

Weren’t master’s degrees supposed to become the new bachelor’s degree? Explore revised projections from the National Center for Education Statistics.
Blog

What’s your graduate and adult programs’ recruitment reach?

Here are the guidelines you should consider when evaluating your programs' viability and growth potential for local, state, regional, and even national reach.