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Dominic Toso

Dominic Toso

Audience Development Specialist

Dominic joined EAB in 2022 and serves as an Audience Development Specialist. Dominic’s work focuses on Enroll360 Audiences, specifically as the cross-sell expert with Appily (Including College Greenlight) and Intersect. He assists institutional leaders to optimize their enrollment strategies through data-driven insights, driving top-of-funnel strategy and high-intent leads for their undergraduate programs. Dominic also works with the Audience Selection Engineers, who primarily focus on conducting Audience Analyses, the process of analyzing ROI for current partners to identify potential enhancements and to better define availability for institutional reach within our combined networks. They also help to generate quotes for Appily Candidates, which consists of delivering nationwide and in-scope prospect leads to partners.

Prior to his work as an Audience Development Specialist, Dominic spent time working with EAB's Match and ALR teams. He has always been driven by his desire to make a difference in education.

Area of Expertise
Marketing and Enrollment
Specialties
College and University Strategy, Data and Analytics, Enrollment Strategy, Growth Strategy