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Alumni Relations


Unlock Growth Through EAB’s Advancement Investment and Performance Initiative (AIPI)

In an era defined by tight budgets and rapid change, advancement leaders turn to EAB as a trusted data source to help justify a strong investment in advancement. The Advancement Investment and Performance Initiative (AIPI) gives advancement leaders the data they need to make a compelling case for investment to senior institutional leaders.

2024 Advancement Roundtable

Join EAB’s annual roundtable for Chief Advancement Officers where you’ll have the opportunity to engage in highly interactive, executive-level conversations about the most pressing challenges facing advancement leaders today.

Research and Services

Advancement Professional Development Series: On-Demand Materials

Access materials from our Advancement Professional Development Series, a three-part series that educates leaders and their staff about best practices and innovative solutions to their top challenges.


Major Gift Lead-Generation Tool

Use this tool to establish a process for surfacing major gift prospects from engagement events and handing them off to gift officers.

How advancement can adapt in the COVID-19 era

With the advent of the COVID-19 era, much of advancement leaders’ attention has shifted to the pipeline. Read the takeaways from our 2020 roundtable meeting series, where we shared how advancement’s response to the coronavirus crisis could change the face of the industry for years to come.

Pipeline Development in the Donor Investor Era

Many advancement leaders are finding that too often future major gift prospects go overlooked by frontline teams, which undermines long-term revenue goals. Watch this webinar for strategies to elevate the mid-level donor experience and realign the engagement value proposition.

Quick Reads

5 attributes defining Gen Z’s relationship with advancement

This blog outlines five attributes that define Gen Z and how these will impact the generation’s relationship with philanthropy.

3 holiday reminders to make the new year productive

While normal alumni responsiveness may feel like the cold shoulder, these winter weeks aren’t hopeless. Quiet inboxes aren’t reason to cease activity but a sign to rest from your typical solicitation routine and find other ways to keep the relationship warm. Here are a few holiday season takeaways to prepare us to embrace winter and warm up the new year…

How to win new major gift prospects after a record year of alumni engagement

During the pandemic, alumni engaged with their alma maters at record levels, yet major gift officers struggled to engage new prospects. Read our blog for three steps to win new major gift prospects after a record year of alumni engagement.


Associate Director, Strategic Research
Research Analyst

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Our Products

Advancement Forum

Providing advancement leaders with the tools and insights needed to attract and retain top fundraising talent, engage alumni, and ultimately increase philanthropic revenue.

Advancement Marketing Services

Cultivate more alumni donors, increase levels of giving, and engage supporters throughout the donor lifecycle using our robust analytics, multichannel campaigns, and performance data.

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