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Fundraising

Events

Breaking the 3 Constraints on Fundraising Growth: A Data-Driven Playbook for Peak Performance

December 7, 2021

College and university leaders have set their fundraising ambitions sky-high. Yet many overlook critical constraints on performance. Their advancement goals often conflict with the realities of what their prospect bases can sustain, what their teams can achieve given staffing and budget levels, and what their visions for philanthropy’s impact on campus can inspire.

Hallmarks of an Antiracist Institution: The Behaviors and Actions that Promote Racial Justice in Education

November 3, 2021

The ongoing national conversation about the deadly impact of racism has created an urgency around the need for dramatic change at all levels of society.

Research and Services

7 strategies to embrace DEIJ for higher ed advancement teams

April 21, 2021

Discover how higher ed advancement can leverage its strengths to make significant progress on DEIJ initiatives with donors, alumni, and staff.

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Resources for Managers in Higher Ed Advancement

March 25, 2021

Advancement relies on their managers’ ability to incentivize and develop their teams to meet today’s campaign goals. Use these resources to help your advancement staff become successful, data-driven managers.

How advancement can adapt in the COVID-19 era

February 23, 2021

With the advent of the COVID-19 era, much of advancement leaders’ attention has shifted to the pipeline. Read the takeaways from our 2020 roundtable meeting series, where we shared how advancement’s response to the coronavirus crisis could change the face of the industry for years to come.

Assess Your Digital Engagement Strategy for Annual Giving

December 1, 2020

Evaluate the strength of your digital outreach in your annual giving program with this short diagnostic. With this tool, easily identify strategies that will help your institution meet alumni participation goals and cut through the noise with alumni donors.

Quick Reads

Get the competitive edge in advancement’s new hybrid environment

September 8, 2021

Advancement staff overwhelmingly prefer hybrid work environments. But what makes a hybrid workforce better, and how should you design your mixed-mode office to maximize employee satisfaction and productivity?

Using artificial intelligence (AI) for more effective annual giving

February 26, 2021

Even in its early stage of adoption, artificial intelligence (AI) can efficiently raise more money and improve the donor experience.

3 factors driving digital transformation in higher ed advancement

December 3, 2020

Over the past decade, fundraising performance via phone has ebbed, leaving a gaping hole in acquisition in the plans of college and university advancement leaders. Discover the digital transformation trends that are disrupting conventional methods of promoting giving—and how to pivot.

Roadmaps

Improving Alumni Participation

November 26, 2019

Achieve Scale, Sustainability, and Impact in Principal Gifts

November 26, 2019

Reimagine Constituent Engagement for the 21st Century

September 30, 2019

Develop Your Major Gift Pipeline

September 30, 2019

Experts

Jeff Martin

Senior Director

Jenna Dell, Ed.D.

Director, Research Advisory Services

Dr. R Fleming Puckett

Senior Director, Research Advisory Services

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