Advancement Marketing Services
- 14% average increase to donor counts in year 1 of partnership
- 2:1 to 7:1 return on investment with sourced and influenced giving
- 250+ institutions to benchmark staffing and fundraising production against
- 5,100+ research interviews with advancement leaders completed
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Many advancement leaders know this is a vital time to steward donors in a way that builds and solidifies relationships. It is crucial that donors are hearing from us and feel supported and appreciated during these challenging times
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Our campus communities are facing a time of unprecedented challenge, putting more pressure than ever on Advancement teams to guide fundraising efforts for not only the institution but vulnerable members of the campus community. This toolkit will help you develop a communications plan and write effective COVID-19 assistance fund outreach.
The COVID-19 pandemic has created uncertainty among fundraisers about whether or not to continue asking for donations at a time when students have been sent home and donors are feeling anxious. Read this article to learn more about advancement in today's uncertain climate.
The COVID-19 pandemic has sparked many questions for alumni relations teams: how can we continue to engage alumni while also offering support? How do we shift existing engagement opportunities to fit a new format?
ExpertsMore on Our Experts
EAB shows how advancement leaders are balancing annual giving trade-offs they face and deciding what to deprioritize to increase their team's effectiveness. This is part of Competing in Advancement’s Era of Big Bets.