Brittany leads the teams responsible for delivering consulting and marketing services to realize enrollment targets for graduate, online, degree completion and professional students. She partners with clients to design the student journey both online and offline, maximizing marketing ROI throughout the enrollment funnel. She is passionate about creating long term partnerships that support institut
Brittany leads the teams responsible for delivering consulting and marketing services to realize enrollment targets for graduate, online, degree completion and professional students. She partners with clients to design the student journey both online and offline, maximizing marketing ROI throughout the enrollment funnel. She is passionate about creating long term partnerships that support institutions achieving their strategic goals.
Prior to her current role, Brittany spent over a decade managing corporate marketing and client retention marketing for EAB. In this capacity, Brittany has played a leading role in the development of our digital-marketing strategy, lead-generation tactics, and sales acquisition competencies.
Education
Brittany holds a bachelor’s degree in Advertising and Public Relations from the Pennsylvania State University.
See how an intent marketing approach generated three times the number of leads for graduate, online, certificate, and undergraduate degree completion programs compared to typical campaigns and saw a 30% average increase in campaign response rate.
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