Your research website should be a key communications channel—but not all universities capture the full potential value of their web presence. The University Research Forum audited the research websites of 50 randomly selected research institutions and found that on average, universities utilize only 5.5 of 14 critical website features.
Check out our infographic to learn more about four key components of the most effective research websites:
- Engage with visuals
- Target specific stakeholders
- Highlight unique strengths
- Include meaningful metrics
This resource is part of the Communicate the Value of University Research to External Stakeholders Roadmap. Access the Roadmap for stepwise guidance with additional tools and research.