
On-Demand Best Practices

Change Management Resources

Strategic Guidance at Scale
"We often say that fundraisingis an art and a science. But until EAB I never felt that I had that science behind me."
Research & Insights
MoreMaximize Major Gifts
What 110 advancement leaders think lies ahead for university fundraising during COVID-19
Learn about four consequences that advancement teams are already seeing and how EAB believes they will affect future fundraising efforts.
A Beginner’s Guide to AI in Annual Giving
AI offers a multitude of opportunities, from analyzing donor data to enhancing marketing content and beyond. But embracing new technology can be overwhelming and there is a lot to keep in mind when it comes to using AI in your annual giving program.
4 Key Questions About the Advancement Landscape, Answered
At EAB, innovation and expertise are at the core of our mission to empower institutions with the tools they need to succeed. Today, we are excited to introduce Jenny Jones, the newest addition to the Advancement Marketing Services (AMS) team.
The Big Shift in University Fundraising
Experts discuss how recent changes to the US News & World Report rankings algorithm are impacting university fundraising strategies.
The Power of a Diverse Donor Portfolio in Your Annual Giving Program
Today’s advancement leaders will need to access the untapped potential of key audiences beyond alumni stakeholders if they’re going to meet their constantly growing institutional goals.
Experts
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Events
Reimagining Major Gift Strategy for a New Era: Innovations in Prospect Development
During the roundtable, participants will learn about the three key moments that advancement loses new major gift prospects, how to avoid those leaky pipeline moments, and get a chance to interact with peers from across North America.