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"We often say that fundraisingis an art and a science. But until EAB I never felt that I had that science behind me."
Research & Insights
MoreMaximize Major Gifts
What 110 advancement leaders think lies ahead for university fundraising during COVID-19
Learn about four consequences that advancement teams are already seeing and how EAB believes they will affect future fundraising efforts.
How to Engage Student Activists and Donors to Drive Positive Change
Experts share strategies on ways to engage constructively with student activists and navigate difficult conversations with donors who may disagree with institutional changes.
Before you rush to hire a new annual giving leader, make sure you are prepared
The temptation is to settle by hiring whoever seems remotely qualified even if they are not what you were looking for. Sure, you may get lucky, but do you really want your important leadership hire to be based on chance? Don’t settle, and don’t give up hope!
3 holiday reminders to make the new year productive
While normal alumni responsiveness may feel like the cold shoulder, these winter weeks aren’t hopeless. Quiet inboxes aren’t reason to cease activity but a sign to rest from your typical solicitation routine and find other ways to keep the relationship warm. Here are a few holiday season takeaways to prepare us to embrace winter and warm up the new year…
How to win new major gift prospects after a record year of alumni engagement
During the pandemic, alumni engaged with their alma maters at record levels, yet major gift officers struggled to engage new prospects. Read our blog for three steps to win new major gift prospects after a record year of alumni engagement.
Experts
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Events
Reimagining Major Gift Strategy for a New Era: Innovations in Prospect Development
During the roundtable, participants will learn about the three key moments that advancement loses new major gift prospects, how to avoid those leaky pipeline moments, and get a chance to interact with peers from across North America.
Hallmarks of an Antiracist Institution: The Behaviors and Actions that Promote Racial Justice in Education
The ongoing national conversation about the deadly impact of racism has created an urgency around the need for dramatic change at all levels of society.
