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Insight Paper

Personalization in College Recruitment Marketing: The Student’s Perspective

In this insight paper, we’ll break down key findings by student demographics, providing insights into how different groups engage with personalized communications. As colleges refine their messaging, the next step…
Enroll360
Blog

3 ways for EAB partners to get the most out of the new eab.com

We recently updated our site to make it easier for you to find the resources and events you’re looking for. Get started with our step-by-step guidance.
Higher Education Strategy Blog
Research Report

Launching an Online Education Programme? 5 Questions and Recommendations from EAB Experts

This report outlines decision points and lessons learned to consider when launching an online education programme at your higher ed institution.
Strategic Advisory Services
Blog

Four reasons to start your campus-wide staff performance management revamp

This blog shares four ways your institution can use performance management to advance talent objectives.
Higher Education Strategy Blog
Blog

Five things to know about the new direct-admission landscape

Recent months have seen a rapid proliferation of direct-admission programs nationally and an increase in the number of participating students, colleges, and universities. This trend presents enrollment leaders with some…
Enrollment Blog
Insight Paper

Set Your School Apart with a High-Impact Virtual Tour

Download our insight paper to read about the characteristics of a high-impact virtual tour and how to measure and maximize virtual tour impact across the funnel.
Virtual Tours
Tool

Advising MOU Template Builder

Use EAB's template to create and audit memoranda of understanding (MOUs) between central advising leadership and college-level leadership to outline the details of advising models in writing.
Strategic Advisory Services
Partner Story

Improving Student Engagement and Retention with Navigate360

William Paterson University of New Jersey (WP) is a midsize public Hispanic-Serving Institution with 9,429 students, 40% of whom are first-generation. WP offers over 150 degree and certificate programs, including…

Research Report

Early AI Governance Trends at Colleges and Universities

We uncovered the first steps higher ed leaders are taking to approach AI governance and early wins from newly established AI committees.
IT Strategy Advisory Services
Blog

3 hidden retention challenges facing higher ed in 2025

As higher education enters the midpoint of the 2020s, institutions face a wide range of challenges threatening retention and student success.
Student Success Blog

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