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Research Report

Marketing Across the Program Lifecycle

This study explores 17 practices you can implement to create a more purposeful integration of marketing capabilities across the program lifecycle.
Research Report

Mobile Site Optimization

Find out how to prioritize your mobile site efforts, learn the basic principles of mobile design, and explore upcoming trends in web design and how they will impact mobile plans.
Professional and Adult Education Advisory Services
Research Report

Disciplining Social Media Strategy

Breakthrough-practice solutions to understand what's working (and not) in recruiting and retaining adult and online students through social media.
Professional and Adult Education Advisory Services
Research Report

Reaching Search and Shop Students

Today's student is skilled at comparing educational options—and they're looking for programs that match their educational and career objectives. Learn strategies progressive institutions are using to differentiate their message.
Professional and Adult Education Advisory Services
Event

Creative Disruption: Data Analytics

This webconference will assess the key attributes of the data analytics market for COE units—labor market insights, the evolution of student audiences, and competitive forces—and how COE units are ensuring…
Tool

This tool helps maximize program marketing dollars. Here’s how it works.

Not all programs require the same marketing dollars. Here's how to spend smart.
Professional and Adult Education Advisory Services
Blog

Ask these 3 questions to design student-centric credentials

Consider these three questions to encourage program completion and reduce future headaches for COE teams.
Adult Education Blog
Research Report

Align your programs with military students’ unique needs

COE leaders and staff need a more realistic understanding of this group’s subpopulations and their motivations.
Research Report

Why Gen Z Students Start at Community Colleges and What Happens Next

After growing up during the Great Recession and watching their Millennial predecessors struggle with massive student loan burdens, Generation Z students' pragmatism is playing out on community college campuses across…
Strategic Advisory Services for Community Colleges
Research Report

Expanding Corporate Training Programs

This white paper explores cost-effective strategies to identify potential employer partners, sustain long-term training partnerships, and design programs around employers’ customized needs.
Strategic Advisory Services for Community Colleges