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Creating a Data-Backed Alumni Engagement Strategy

A Playbook for Community College Advancement Teams
Partner Service

EAB Market Insights

Whether you’re vetting program ideas proposed by faculty, refreshing an existing set of degrees, or seeking new opportunities for launch, EAB Market Insights offers actionable recommendations and guidance to support…
Blog

AI is changing how students search—here’s how to safeguard your site visibility

Hear from our SEO experts about safeguarding your .edu site’s visibility in the age of AI search and what strategies can help marketing teams stay ahead.
Enrollment Blog
Blog

The balancing act: How the right mix of branded and non-branded keywords shapes higher ed SEO

Explore how SEO for higher education works using keyword strategies that help universities increase visibility, organic traffic, and enrollment.
Enrollment Blog
Blog

Why AI is the biggest disruption to your graduate lead pipeline

Explore how AI search impacts graduate and adult lead generation, with action steps to stay ahead in the digital landscape of higher education.
Adult Education Blog
Blog

Here’s how AI is amplifying stealth search behavior.

AI and digital-first search are reshaping student behavior. Learn how to make your .edu visible, improve content, and turn your website into an enrollment engine.
Adult Education Blog
Blog

4 steps to ensure your .edu remains the trusted source for students—and AI

Optimize higher ed web content for AI search. Learn 4 steps to improve clarity, trust, and visibility for prospective graduate students.
Adult Education Blog
Video

The enrollment-optimized college website

Learn why it’s so important to optimize your college website for enrollment and discover what next steps are needed to drive rapid and meaningful performance improvements.
Enroll360
Video

Create a student-centric user experience on your college website

Discover key principles for your website's navigation that will improve the experience for prospective students—whether they are just starting to explore your website, researching your institution's offerings, or beginning the…
Enroll360
Event

Activate the Navigate360 AI Assistant for Students & AI Chat Agent

Discover how to successfully configure and elevate the AI Assistant for Students —an AI-powered chatbot built to deliver accurate, institution-specific answers to student questions.