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Blog

6 elements of an effective graduate enrollment management plan—and why you need to build one

Today’s market conditions, combined with expected enrollment shifts in the years to come, mean that it’s more important than ever to have an effective graduate enrollment management (GEM) plan in…
Adult Education Blog
Blog

Filling fiscal year 2021’s proposal pipeline

While most gift officers transitioned fairly seamlessly into virtual visits—and many extended their reach to prospects they otherwise wouldn’t have been able to see—advancement leaders are nevertheless bracing for this…
Blog

How to integrate resilience skills into support for readmitted students

See two examples of how institutions proactively weave resilience into their support for returning students.
Student Success Blog
Podcast

Why Parent Engagement Should Be a Central Focus of Your Recruiting Strategy

Experts share findings from a new survey that shows why treating parent engagement as an afterthought in your recruiting strategy is a huge mistake.
Podcast

ASU President Michael Crow Shares Strategies for Driving Institutional Change

ASU President Michael Crow discusses systemic flaws in the higher education system and shares tips on how to drive change at your institution.
Podcast

NACAC CEO Shares Admissions Strategies to Improve College Access

NACAC CEO Dr. Angel Pérez joins EAB’s Madeleine Rhyneer to discuss findings from a new NACAC/NASFAA report, “Toward a More Equitable Future for Postsecondary Access.”
Blog

How to recruit stealth prospects—based on a year of secret shopping

After a year of secret shopping, here's how to recruit stealth prospects.
Blog

Guided Pathways is a seismic shift—here’s how to make sense of it

Guided Pathways is a seismic shift for community colleges—learn how to scale implementation using pre-existing data.
Blog

How 3 institutions are rethinking general education

Learn how three institutions are confronting the general education planning gap by adding new structures to their gen ed requirements.
Blog

Understanding the basics of bot-generated leads

It’s no secret that lead generation for graduate and adult programs can be challenging. Common points of frustration for enrollment leaders include high cost per lead and lower-than-desired conversion rates.
Adult Education Blog