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Research Report

Guiding Student Choice to Promote Persistence

This study profiles innovative tools, technologies, and policies that institutions have used to improve student retention and completion rates.
Strategic Advisory Services
Research Report

Trigger student interest with outcomes-focused campaigns

Students interested in continuing, professional, and adult education options are cautious about the total career benefit and ROI. To capture the attention of this growing professional student market, COE marketers…
Blog

Want a 57% yield rate on MBA applicants? Look to your late pipeline

If you're looking to increase graduate program enrollment, don't overlook those who apply late. Our research shows that late-application students for graduate programs have higher yield rates and are of…
Adult Education Blog
Research Report

4 design choices undermining new program success

Even if a program is launched in the right field or discipline, miscalculations in credential type, delivery, admissions process, and experience can deter students from applying and ultimately enrolling. Learn…
Blog

Understanding the basics of bot-generated leads

It’s no secret that lead generation for graduate and adult programs can be challenging. Common points of frustration for enrollment leaders include high cost per lead and lower-than-desired conversion rates.
Adult Education Blog
Blog

The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts

We recently surveyed university presidents, provosts, and VPEMs to quantify the challenges institutions face in growing enrollment in graduate and adult-serving programs. Here are the top four challenges university leaders…
Adult Education Blog
Research Report

The Realities of Graduate Certificate Programs

Certificates, badges, stackable master’s degrees, and other short-format credentials appear to be a big countercyclical enrollment opportunity for universities. We've outlined six insights on the market realities and challenges of…
Strategic Advisory Services
Tool

360-Degree Student Equity Audit

Use our 360-Degree Student Equity Audit to keep equity at the center of your COVID-19 response and recovery plans to help build a more equitable future.
Tool

Taking Action on Student Equity

As the community college landscape continues to evolve, leaders face a critical imperative: improve student outcomes for at-risk populations and close chronic gaps in achievement.
Strategic Advisory Services for Community Colleges
Tool

APS COVID-19 Cost Optimization Playbook

This playbook will help you leverage Academic Performance Solutions (APS) data to uncover potential areas for cost optimization to inform your institution’s COVID-19 planning strategy.