This guide will help you formulate a digital strategy that balances strategic impact with implementation concerns for your advancement organization.
Just as the business needs for university advancement present uniquely on every campus, a solution that’s right for any given institution and its advancement organization will vary according to the institution’s needs, capacity, finances, and skillset. But determining what’s right for the institution is not simple; the advancement technology solution marketplace is evolving rapidly, and its continued pace of change has made development of a shared language for services difficult to establish.
Use the Advancement Forum’s Navigating the Advancement Technology Vendor Landscape guide to help you make sense of the landscape. This guide pulls together key facts and findings about advancement technology vendors encountered during Advancement Forum research conversations.
Tools to help you evaluate advancement technology productsUse this diagnostic to evaluate and prioritize tech products across functional areas.
Centralized Constituent Relationship Management (CRM) platforms often serve as the database of record for all prospects, with the ability to house data on nearly every aspect of their relationship with this institution. Read about nine primary providers.
Dedicated online giving solutions typically provide end-to-end capability for web-based giving, formal giving days, and even some tools for organic crowdfunding campaigns on campus. Read about 11 primary providers and 12 secondary providers.
Comprehensive online marketing automation platforms offer features such as mass personalization (e.g.…