Survey Tactics to approach new or existing partners Results from the Go-To-Market Tactics for International Partnerships Diagnostic
Use these approach tactics to strategically pitch yourself to a potential international partner. The first table has been tailored to your answers from the previous diagnostic on market goal and partnership growth area. You selected:
Tactics to approach new or existing partners Study Abroad and/or Student RecruitmentFor more information on how to use the table below, reference the descriptions on the homepage. You can also search for keywords within the table at the top left-hand corner.
Want to explore tactics on how to identify more potential partners? Jump to the bottom for tactics to find fitting institutions.
Approach new or existing study abroad and/or student recruitment partners Tactic Achieve Breadth or Depth Partnership Growth Area(s) Description Key Component Pitch your Top Academic Disciplines Deepen Ties in Existing Market Academic, Study Abroad Leverage your institution's top academic strengths to pitch potential partners on the academic gains and prestige from a mutually beneficial agreement. Pitching a specific academic strength for collaboration also demonstrates your institution's initial investment into the pursuit of the partnership. For example, an institution with a robust engineering division might consider targeting an institution with exemplar liberal arts programs to create a complementary interdisciplinary academic partnership. This strategy may limit the scope of potential partners due to the need for specific disciplinary strength; however, the prospective partners may be more likely to collaborate further in the future due to expanded disciplinary need. Academic Disciplinary Strength Pitch Econmic Development Opportunities Deepen Ties in Existing Market Research, Academic, Study Abroad Approach potential partners with opportunities for economic development in their regional community. This economic development pitch will likely be most…