Infographic
The great opt-out: 19 students, 19 ways colleges can reconnect
As the number of students opting out of college continues to grow, understanding the diverse reasons behind their decisions has become more important than ever. This infographic introduces 19 students, each with distinct concerns that colleges and universities can address by adopting targeted recruitment tactics. From affordability and relevance to procedural hurdles and personal influences, this visual guide explores how institutions can rethink their strategies to better engage these nonconsumers and meet them where they are.
More Resources
Insight Paper
College Search Trends Across Space and Time: 2025 Edition
Discover 2025 college search trends—early inquiries, wider reach, and enrollment shifts shaping student recruitment strategies.
Enroll360
Insight Paper
Enrollment-Optimized College Website 2.0:
This refreshed guide will help you evaluate the most enrollment-critical elements of your .edu website—from content and SEO…
Digital Agency
Infographic
The school personas shaping students’ college choices
This research introduces a new, student-centered taxonomy of four-year colleges and universities, based on a statistical analysis correlating…
Enroll360