3 essential staff roles to grow adult and professional education revenue
Adult and professional education leaders typically face daunting growth goals, often with limited resources. Determining where to invest those limited resources becomes a high-stakes decision, because one role funded means another is not.
Our dataset of 230+ institutions allows us to identify what staffing decisions best correlate to professional and adult education unit revenue growth. Units that invest in financial analysis, project management, and employer partnership staff experience the greatest revenue success. Executing on growth strategies, such as launching revenue-positive new programs or developing rewarding industry relationships, requires dedicated effort that staff cannot sustain ad hoc. As professional and adult efforts grow, these responsibilities must receive assigned attention, rather than relying on occasional staff capacity.
This resource is part of the Strategically Staff Your Adult and Professional Education Unit Roadmap. Access the Roadmap for stepwise guidance with additional tools and research.
Financial Analysis
This resource requires EAB partnership access to view.
Access the research report
Learn how you can get access to this resource as well as hands-on support from our experts through Professional and Adult Education Advisory Services.
Learn More