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Big, bold principal gift proposals that address societal or global issues are critical to attracting donors in an increasingly competitive philanthropic landscape. Read this Roadmap for steps to source big ideas, communicate the impact of principal gifts, and scale principal gift operations on campus.
In the digital age, people (and donors) are expecting control and customization. Learn what this means for advancement and fundraising efforts.
Learn two stewardship strategies to turn one-time Giving Tuesday donors into recurring donors.