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Blog

COVID-19 is creating a new “lost class.” Here’s how professional and graduate education can help

See strategies leaders of professional and graduate education programs can use to serve and support recent grads in finding lifelong careers.
Blog

How going remote will impact your graduate enrollment funnel

Explore three survey results for insight into how students and enrollment leaders are thinking about online and remote instruction during the pandemic.
Blog

How 1000+ adult learners said COVID-19 impacted their plans—and what this means for enrollment strategy

We surveyed 1000+ current and prospective adult learners. Here’s how the pandemic has impacted their graduate, online, and professional education plans—and three key takeaways for your strategy.
Blog

Here’s how to think about ROI from your marketing investments

See common questions (and answers) for measuring and analyzing the impact of marketing investments for recruiting and enrolling graduate students.
Adult Education Blog
Blog

How data science can improve your recruitment marketing strategy

Here are three of the ways data science and analytics can improve your recruitment strategy.
Blog

What’s your graduate and adult programs’ recruitment reach?

Here are the guidelines you should consider when evaluating your programs' viability and growth potential for local, state, regional, and even national reach.
Adult Education Blog
Blog

3 higher ed program design strategies to serve career changers and advancers

In our most recent survey of 2,000-plus adult learners, 54% of respondents said they want to further their education to “advance in [their] career” or “change careers.” Especially as prospective…
Blog

How to structure your professional and adult education team to drive revenue

Here are three recommendations for strong organizational design that will help you drive revenue.
Blog

3 ways to stop losing adult degree completers

If you hope to graduate adult degree completers, you need to design bachelor’s completion programs with three characteristics in mind.
Adult Education Blog
Blog

What recent coverage gets wrong—and right—about master’s degrees

Recent news coverage brings up a critical question for higher education leaders: how can colleges and universities ensure they offer master’s programs that are worthwhile investments for students? We dug…
Adult Education Blog
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