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Research Report

Recruitment Strategies to Win Over Top External Talent

This white paper outlines the urgency drivers for why higher ed must modernize its recruiting and onboarding strategies to attract talent. Then, it provides campus leaders with 10 foundational solutions…
Strategic Advisory Services
Blog

The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts

We recently surveyed university presidents, provosts, and VPEMs to quantify the challenges institutions face in growing enrollment in graduate and adult-serving programs. Here are the top four challenges university leaders…
Adult Education Blog
Blog

How to recruit specialized business students and grow non-MBA enrollment

The following is a guide to help you locate, recruit, and nurture specialized business students.
Adult Education Blog
Blog

Understanding the basics of bot-generated leads

It’s no secret that lead generation for graduate and adult programs can be challenging. Common points of frustration for enrollment leaders include high cost per lead and lower-than-desired conversion rates.
Adult Education Blog
Infographic

50+ Ways to Meet Higher Ed Employees’ Basic Needs

This infographic shares 50+ high-impact tactics to help colleges and universities meet higher ed employee needs around caregiving, housing, food, and transportation.
Strategic Advisory Services for Community Colleges
Blog

To design microcredentials that meet student needs, follow these 3 steps

This blog outlines three steps you can follow to design microcredentials around the needs of your professional and adult learners.
Adult Education Blog
Blog

Why it’s so hard to find enough domestic leads for online graduate and adult programs

As global conditions continue to fluctuate, so will the state of international lead generation. Regardless of the future, bolstering your domestic lead generation efforts for your online programs will help…
Adult Education Blog
Research Report

4 takeaways for navigating flexible work policies and space utilization in higher ed

EAB gathered chief human resource officers and senior facilities officers from 24 institutions to discuss return-to-work policies. Read this expert insight for the takeaways on what makes a more flexible…
Strategic Advisory Services
Blog

Mistakes you might be making when marketing online programs

Here are a few of the mistakes your institution may be making when marketing to and recruiting online learners, and how to address them.
Adult Education Blog
Blog

How to manage your digital lead generation budget

Get strategies to more effectively manage your digital lead generation budget for graduate and adult-serving programs.
Adult Education Blog