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Blogs
As fundraisers in higher education move into FY21 with new strategies for a landscape still grappling with COVID, EAB Advancement Marketing Services (AMS) gathered data across our institutional partners to quantify what effect the current crisis had on the final quarter of FY20.
Blogs
Advancement leaders are always hunting for cohorts of alumni who have the greatest likelihood to donate. But all too often, seemingly promising segmentation approaches don’t reveal actionable differences in giving rates. See the alumni segment at the College of Charleston that has nearly a 2x higher giving rate, even decades after graduating.
On-Demand Webinar
About the Webconference As a new first-year class prepares to start the next phase of their education, a new group of parents will visit campus across the next few months to see their students off and return for family weekend. Don’t miss your window of opportunity to capitalize on their enthusiasm for the institution. This […]
On-Demand Webinar
Watch the on-demand webinar on our YouTube channel. About the Webconference Both old and new, these annual giving best practices from Royall & Company will ensure that your annual fund not only finishes the calendar year strong, but also supports your greater Advancement goals by increasing engagement and sustaining philanthropic support for your institution. Thanks […]
On-Demand Webinar
Watch the on-demand webinar on our YouTube channel. About the Webconference Stewardship for mid-level donors often falls far below expectations. Instead of impact-focused communications and access to senior leaders, mid-level stewardship revolves around honor rolls, society certificates, and tchotchkes. This traditional model of stewardship does little to inflect giving among mid-level donors, yet it remains […]
On-Demand Webinar
Watch the on-demand webinar on our YouTube channel. About the Webconference As alumni participation rates continue to freefall, advancement leaders must get alumni in the donor pipeline even before they leave campus. Student giving programs have been hotbeds of innovation in recent years, with fundraisers connecting students to their campus experience through philanthropy. This hour-long […]
Blogs
Most advancement teams aim to have at least 65% of their annual fund completed by the new year. Whether or not you fall above or below this percentage, one expert offers three tips to help your team reach, or even surpass, your annual giving target this year.
Blogs
Competition for donor dollars increases towards the year's end, when charitable groups, political organizations and universities all increase their appeals in an effort to reach their annual giving targets. Learn how to cut through the noise and find the alumni most likely to respond to your institution's donation requests.
On-Demand Webinar
This webconference will explore ways in which advancement can compete against the never-ending distractions to capture and convert the attention of constituents.
On-Demand Webinar
This webconference explores strategies that empower frontline fundraisers to effectively cultivate parents and lead them toward major giving in their child's senior year.