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Research Report

Leadership Giving Programs

This report examines the structure, goals, and effectiveness of leadership giving programs and societies.
Blog

Why advancement employees leave (and how leaders can fix it)

There are various methods you can use to cope with the advancement talent crisis, but addressing your workplace culture head-on can help you improve retention both immediately and over time.
Advancement Blog
Blog

Before you rush to hire a new annual giving leader, make sure you are prepared

The temptation is to settle by hiring whoever seems remotely qualified even if they are not what you were looking for. Sure, you may get lucky, but do you really…
Event

Navigating the Participation-Pipeline Tradeoff

EAB shows how advancement leaders are balancing annual giving trade-offs they face and deciding what to deprioritize to increase their team's effectiveness. This is part of Competing in Advancement’s Era…
Event

The Power of the Crowd

Crowdfunding has dominated fundraising headlines in recent years. For colleges and universities, it has the potential to connect alumni to on-campus causes they care about and boost peer fundraising. This…
Event

Predictive Modeling for Annual Giving

This webconference will explore use of the "R language" to build a predictive model for annual giving. It includes an explanation of the "R environment," statistical programming, and advanced analytic…
Research Report

Integrated Marketing and Branding Strategies of Technological Research Universities

This report examines organizational office structure, brand discovery, and office assessment at mid-sized science and technology-oriented universities.