EAB Services
Enroll360 Financial Aid Hub
Welcome to the Enroll360 Financial Aid Hub!
Here you will find the latest research and resources to help you maximize your Enroll360 Financial Aid partnership and achieve your team’s enrollment goals.
Below you can browse relevant content or register for upcoming events and webinars to connect with peers and learn about the latest trends in higher ed. To help get you started, check out the Featured Resource for content we thought you’d find interesting.
For questions about your institution’s campaigns or performance data, please connect with your Strategic Leader or visit your Partner Portal.
Past Events
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Roundtable
New Enrollment Leaders Intensive
EAB’s New Enrollment Leaders Intensive is a premier program tailored to support recently appointed enrollment management leaders (in seat for two years or less) as they navigate the complexities of their roles.
Roundtable
Greenlight CBO & College Engagement Series
CBO-college partnerships can provide powerful opportunities to cultivate important recruitment pipelines, but what defines these partnerships and how do CBOs and universities determine whether to establish them?
Roundtable
Greenlight Equity Collaborative Annual CBO Summits
The CBO (Community Based Organizations/College Access Organizations) Summits create a virtual space where CBO leaders and Collaborative members can engage in insightful discussions, reflection, and networking.
Research and Insights
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Insight Paper
A Data Readiness Guide for Hyper-Personalized Marketing
Whether you're just starting to personalize outreach or already building complex journeys, this paper will help you understand…
Enroll360
Insight Paper
Recruiting the Anxious Generation
This insight paper highlights the defining characteristics of this generation as they relate to college search and decision-making.…
Enroll360
Insight Paper
Brand Management for Enrollment Leaders
This insight paper discusses the fundamentals of branding and brand management for institutions. A strong reputation in the…
Enroll360
Insight Paper
Hyper-Personalized Enrollment Marketing: What it Looks Like, and How to Get There
This insight paper offers a new, data-driven framework to help enrollment leaders move beyond merge fields and segmented…
Enroll360
Insight Paper
Personalization in College Recruitment Marketing: The Student's Perspective
In this insight paper, we’ll break down key findings by student demographics, providing insights into how different groups…
Enroll360
Infographic
The school personas shaping students’ college choices
This research introduces a new, student-centered taxonomy of four-year colleges and universities, based on a statistical analysis correlating…
Enroll360
Insight Paper
Benchmarking the Enrollment Office
Explore higher ed enrollment office performance benchmarks as well as trends and patterns shaping today's admissions practices.
Enroll360
Insight Paper
Why Students Pick the Schools They Do—and How to Boost Your Odds of Making the Cut
Download this paper to discover your school’s specific persona and what it means for your future strategy.
Enroll360
Infographic
The great opt-out: 19 students, 19 ways colleges can reconnect
This infographic introduces 19 students, each with distinct concerns that colleges and universities can address by adopting targeted…
Enroll360
Blogs
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Blog
Focus on email deliverability, not email delivery
Learn the difference between email delivery and email deliverability—and why confusing them can hurt your enrollment results.
Enrollment Blog
Blog
Graduate vs. undergraduate enrollment: A guide for VPEMs who manage both
Join EAB experts for a conversation on what it really takes to lead successful enrollment operations for graduate…
Adult Education Blog
Blog
18 campus tour tweaks that win over students
Read the blog for 18 practical tips to help you audit and enhance your campus visit experience this…
Enrollment Blog