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Our Blogs
Get the latest insights from EAB experts on a variety of topics and terrains from enrollment to student success to K-12 education to higher education strategy and beyond.
3 demographic trends shaping the future of graduate and adult enrollment
Focus on email deliverability, not email delivery
What the OBBB and the new Carnegie classification could mean for higher education accountability
4 higher ed alternative revenue ideas that won’t deliver—and what actually will
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Enrollment Blog
Students are applying to more colleges than ever before: What this means for your enrollment strategy
Students applying to more schools ratchets up the competition. That means outsized application growth isn’t about chasing volume for its own sake, it’s about maintaining market share in a world where students keep adding more applications.
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Enrollment Blog
15 tips for admissions counselors to make the most of fall travel
Follow 15 tips to help you focus less on travel logistics and more on connecting students in ways that matter.
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Enrollment Blog
How to reach more students with awareness marketing and retargeting
Learn 4 proven steps to use awareness marketing and retargeting to reach more students, stand out in crowded markets, and grow enrollment.
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Adult Education Blog
International enrollments are shrinking. Your program must adapt.
Discover how to recruit domestic graduate and adult students as international enrollment declines. Stay competitive with proven strategies.
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Community College Blog
6 barriers to enrollment community college students face
Discover 6 barriers to community college enrollment and how AI tools help staff boost student support, speed, and personalization.
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Adult Education Blog
The future of master’s-level public health programs
Discover 3 key trends shaping master’s-level public health programs and how universities can adapt to changing student and employer demand.
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Enrollment Blog
5 insights from EAB’s latest enrollment research topic poll
Read EAB’s 2025 topic poll featuring 5 insights from 120+ enrollment leaders: ROI, affordability, demographics, differentiation, and student success.
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Student Success Blog
Are you ready for the new earnings mandate?
Stay ahead of OBBB’s earnings mandate with four strategies to raise median earnings and protect aid eligibility—no curriculum overhaul required.
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Enrollment Blog
How to use meta tags for higher ed SEO in the AI era
Learn what meta titles and descriptions are, why they matter for your university’s SEO, and how to write them for both traditional and AI search.
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