EAB Services
Website Design and Development Resource Hub
Welcome to EAB’s Website Design and Development Resource Hub!
Our partner hub is designed to make it easy for you to find the tools and resources you need to succeed in today’s competitive education landscape. This hub will provide you with a curated list of EAB blog posts, articles, and infographics around the latest education research and expert insight to help inform your website and recruitment strategy.
Past Events
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Webinar
How to Leverage Your .edu As Your Biggest Marketing Tool
Marketing leaders need to prove their school's differentiated value in the language that students speak, and in a manner that's highly discoverable via web search.
Webinar
How to Make Your College Website a Better Recruitment Tool
Join us for a one-hour webinar to learn more about the specific strategies EAB and Lewis & Clark College implemented to improve their .edu as a recruitment tool, resulting in a 94% increase in keywords in positions 1-3 and a 17% increase in keyword rankings overall.
Research and Insights
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Insight Paper
Mapping the Enrollment Landscape
This insight paper was created to help enrollment leaders reorient to a higher education marketplace that is being…
Enroll360
Video
Create a student-centric user experience on your college website
Discover key principles for your website's navigation that will improve the experience for prospective students—whether they are just…
Enroll360
Video
Effectively engage prospective college students through compelling website content
Learn how you can create highly targeted, engaging content for your college's website that will drive real business…
Video
The enrollment-optimized college website
Learn why it’s so important to optimize your college website for enrollment and discover what next steps are…
Enroll360
Infographic
Optimizing Your College Website to Reach Enrollment Goals
Identify targeted interventions that can rapidly and meaningfully improve the performance of your .edu through 10 unique self-tests.…
Enroll360
Insight Paper
Do You Have a Higher Education Website Optimization Strategy?
This white paper was created for enrollment leaders to use with the primary owners of the school’s website.
Enroll360
Blogs
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Blog
Three employment webpage updates to improve your hiring
As a professional, continuing, and/or online education leader, what can you do to your employment websites to stand…
Adult Education Blog
Blog
Unlocking the secrets of GA4 engagement rates
Explore website engagement metrics and benchmarks for colleges and universities, to help assess how your institution compares to…
Enrollment Blog
Blog
What’s missing from your website’s employer partnership page?
As employers continue to show demand for unique partnerships with higher education institutions, it is important to ensure…
Adult Education Blog