Advancement Resource Hub

EAB Research

Your Advancement Resource Hub

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    Getting Started

    EAB provides in-depth research and services for higher ed advancement leaders to meet their most pressing challenges. We’ve surfaced best practices to help you tackle fundraising goals, improve alumni engagement, build a world-class advancement team, and more.

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    Three ways to get the most out of your EAB partnership:

    Register for an event to get the latest insights from our research and connect with peers.

    Browse our related research, which includes in-depth studies and toolkits, to implement changes on your campus.

    Check out our quick reads for the latest advancement insights.

    Not a current EAB partner? Learn more about working with EAB.

    Close the Diversity Gap in Higher Ed Advancement By Recruiting Transferable-Skills Candidates

    Current efforts aren’t enough to significantly increase diversity of job candidates and new hires because there is a lack of diversity within the advancement industry. Transferable-skills candidates bring skills and competencies from related fields and provide an opportunity to increase advancement team diversity.

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    Events

    The three constraints on fundraising growth—and how advancement leaders can overcome them

    Learn how advancement leaders can confront three major constraints on fundraising performance—what their prospect bases can sustain, what their teams can achieve given staffing and budget levels, and what their visions for philanthropy’s impact on campus can inspire.

    6 strategies that address perennial major gift challenges in higher ed advancement

    There are three historic challenges advancement must overcome to win new major gift prospects – and thanks to pandemic-era innovations, we now have the ability to tackle these perennial challenges.

    7 strategies to embrace DEIJ for higher ed advancement teams

    Discover how higher ed advancement can leverage its strengths to make significant progress on DEIJ initiatives with donors, alumni, and staff.

    Strategic Opportunities and Threats Presented by the American Rescue Plan

    Learn about the American Rescue Plan’s impact on higher education and strategic guidance to institutions as they navigate the additional funds and stipulations.

    How advancement can adapt in the COVID-19 era

    With the advent of the COVID-19 era, much of advancement leaders’ attention has shifted to the pipeline. Read the takeaways from our 2020 roundtable meeting series, where we shared how advancement’s response to the coronavirus crisis could change the face of the industry for years to come.

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    • Major and Principal Gifts
    • Alumni and Volunteer Engagement
    • Talent Management
    • Academic Partnerships
    • Diversity and Inclusion
    • Metrics and Data
    • Organizational Design
    • Digital Strategy
    • Campaigns

    2022 Higher Ed State of the Sector

    This year’s State of the Sector research explores how these competitive forces are redefining five key terrains, as well as what market leaders must do to distinguish themselves in the years to come.

    The three constraints on fundraising growth—and how advancement leaders can overcome them

    Learn how advancement leaders can confront three major constraints on fundraising performance—what their prospect bases can sustain, what their teams can achieve given staffing and budget levels, and what their visions for philanthropy’s impact on campus can inspire.

    10 essential components for your bias and harassment report and support website

    It is crucial for institutions to ensure their bias and harassment report and support websites are well-organized with clear reporting processes and easy-to-find support resources. See EAB’s mock webpage below for the 10 essential features to highlight on your institution’s bias and harassment report and support website.

    Prioritizing staff retention to build an inclusive institutional culture in higher ed

    This white paper explores three common gaps institutions can address to create proactive retention practices to build a more inclusive staff culture.

    Major Gift Lead-Generation Tool

    Use this tool to establish a process for surfacing major gift prospects from engagement events and handing them off to gift officers.

    6 strategies that address perennial major gift challenges in higher ed advancement

    There are three historic challenges advancement must overcome to win new major gift prospects – and thanks to pandemic-era innovations, we now have the ability to tackle these perennial challenges.

    Partner Services

    Advancement Investment and Performance Initiative

    On this page, you will find everything you need to submit data for the Advancement Investment and Performance Initiative.

    EAB Advancement Experts

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    Senior Strategic Leader
    Rachel Cleveland
    Strategic Leader
    Puckett-Fleming-R-053119-17
    Senior Director
    Martin-Jeff-Studio Session 2-645 (1)
    Senior Director
    Morrison-Maria-2019-05-08-20-Edit
    Associate Director

    Explore Research by Category

    On-demand webinars

    Hear directly from our advancement experts in our on-demand event recordings.

    Toolkits

    Get tools you can use right away to tackle advancement challenges on campus.

    Infographics

    Our infographics provide a quick overview of top-of-mind topics for advancement leaders.

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