Advancement Resource Hub

EAB Research

Your Advancement Resource Hub

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    Getting Started

    EAB provides in-depth research and services for higher ed advancement leaders to meet their most pressing challenges through our Advancement Advisory Services. We’ve surfaced best practices to help you tackle fundraising goals, improve alumni engagement, build a world-class advancement team, and more.

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    Three ways to get the most out of your EAB partnership:

    Register for an event to get the latest insights from our research and connect with peers.

    Browse our related research, which includes in-depth studies and toolkits, to implement changes on your campus.

    Check out our quick reads for the latest advancement insights.

    Not a current EAB partner? Learn more about working with EAB.

    Featured Resource

    Close the Diversity Gap in Higher Ed Advancement By Recruiting Transferable-Skills Candidates

    Current efforts aren’t enough to significantly increase diversity of job candidates and new hires because there is a lack of diversity within the advancement industry. Transferable-skills candidates bring skills and competencies from related fields and provide an opportunity to increase advancement team diversity.

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    Events

    Upcoming

    Past

    Advancement Professional Development Series: On-Demand Materials

    Access materials from our Advancement Professional Development Series, a three-part series that educates leaders and their staff about best practices and innovative solutions to their top challenges.

    The three constraints on fundraising growth—and how advancement leaders can overcome them

    Learn how advancement leaders can confront three major constraints on fundraising performance—what their prospect bases can sustain, what their teams can achieve given staffing and budget levels, and what their visions for philanthropy’s impact on campus can inspire.

    6 strategies that address perennial major gift challenges in higher ed advancement

    There are three historic challenges advancement must overcome to win new major gift prospects – and thanks to pandemic-era innovations, we now have the ability to tackle these perennial challenges.

    7 strategies to embrace DEIJ for higher ed advancement teams

    Discover how higher ed advancement can leverage its strengths to make significant progress on DEIJ initiatives with donors, alumni, and staff.

    Strategic Opportunities and Threats Presented by the American Rescue Plan

    Learn about the American Rescue Plan’s impact on higher education and strategic guidance to institutions as they navigate the additional funds and stipulations.

    How advancement can adapt in the COVID-19 era

    With the advent of the COVID-19 era, much of advancement leaders’ attention has shifted to the pipeline. Read the takeaways from our 2020 roundtable meeting series, where we shared how advancement’s response to the coronavirus crisis could change the face of the industry for years to come.

    Related Research

    All
    • All
    • Major and Principal Gifts
    • Alumni and Volunteer Engagement
    • Talent Management
    • Academic Partnerships
    • Diversity and Inclusion
    • Metrics and Data
    • Organizational Design
    • Digital Strategy
    • Campaigns

    Navigating the Advancement Salary Landscape, Backed By EAB’s Data Analysis

    EAB’s insights on the advancement salary landscape will help you attract and retain talent, promote equity, and advance your institution’s mission.

    Higher Ed’s Talent Imperative

    This brief identifies multiple dimensions of talent strategy that higher ed leaders must invest in to become employers of choice.

    Recruitment Strategies to Win Over Top External Talent

    This white paper outlines the urgency drivers for why higher ed must modernize its recruiting and onboarding strategies to attract talent. Then, it provides campus leaders with 10 foundational solutions to common challenges across the major phases of the talent acquisition process that out-of-sector competitors have already implemented.

    Fostering the Next Generation of IT Talent

    This report outlines seven tactics for IT departments to develop the most effective student employment programs as possible.

    Campaign Concierge: Strengthen and Improve Your Higher Ed Fundraising Campaigns

    EAB’s Campaign Concierge is a service that addresses pressing challenges and top priorities to improve higher ed fundraising campaigns.

    Advancement Organizational Design Review

    EAB will review your advancement shop’s organizational design structure against best practices and provide recommendations for improvement.

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    Partner Services

    Campaign Concierge: Strengthen and Improve Your Higher Ed Fundraising Campaigns

    EAB’s Campaign Concierge is a service that addresses pressing challenges and top priorities to improve higher ed fundraising campaigns.

    Giving Page Audit for Higher Ed

    EAB advancement experts will review your giving page and provide feedback to help you increase conversion rates and bring in more donor dollars.

    Advancement Organizational Design Review

    EAB will review your advancement shop’s organizational design structure against best practices and provide recommendations for improvement.

    Bias and Harassment Report and Support Website Audit for Higher Ed

    Colleges and universities must ensure their bias and harassment report and support websites are easy for students, faculty, and staff to use. Sign up for EAB’s audit to identify areas of improvement for your institution’s bias and harassment website.

    Advancement Investment and Performance Initiative (AIPI)

    On this page, you will find everything you need to submit data for the Advancement Investment and Performance Initiative.

    Quick Reads

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    3 Recommendations for Your 2023-24 Annual Giving Strategy

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    3 key trends shaping higher education fundraising, backed by EAB’s data analysis

    What advancement leaders can learn...gen z

    What Advancement Leaders Can Learn from Enrollment Leaders About Gen Z

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    5 top priorities for advancement leaders in 2023

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    5 attributes defining Gen Z’s relationship with advancement

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    How to stay ready for donors who “aren’t ready yet”

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    EAB Advancement Experts

    Puckett-Fleming-R-053119-17

    Fleming Puckett, PhD

    Senior Director
    Dell-Jenna-053119-4

    Jenna Dell, Ed.D.

    Director
    Morrison-Maria-2019-05-08-20-Edit

    Maria Morrison

    Associate Director

    Contact us at [email protected].

    Explore Research by Category

    On-demand webinars

    Hear directly from our advancement experts in our on-demand event recordings.

    EXPLORE

    Toolkits

    Get tools you can use right away to tackle advancement challenges on campus.

    EXPLORE

    Infographics

    Our infographics provide a quick overview of top-of-mind topics for advancement leaders.

    EXPLORE

    Tags

    Blogs

    Five ways to boost your advancement team’s morale during the holiday season

    3 min read
    Blogs

    How do demographic shifts intersect with college search trends in your region?

    4 min read
    Blogs

    How enrollment leaders should navigate the new FAFSA processing delay

    5 min read

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