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Insight Paper

Harnessing the Power of Digital Marketing for Graduate and Adult Lead Generation

The digital landscape is evolving rapidly, with AI-driven search changes, shifting social media habits, and increasing bot activity reshaping best practices. Without a proactive approach, even well-funded digital strategies can…
Appily Advance
Research Report

2025 Voice of the Superintendent Survey Executive Brief

Discover how over 120 superintendents are responding to federal policy changes, investing in school board relations, navigating funding uncertainty, and integrating generative AI in their districts.
District Leadership Forum
Blog

4 reasons your university should invest in a permanent process improvement team—and how to maximize its impact

Learn why dedicated process improvement teams are key to reducing inefficiencies and improving performance across campus.
Higher Education Strategy Blog
Research Report

AI Applications in the New Frontier of Process Improvement

Learn how to surmount common process improvement roadblocks and maximize university efficiency with AI.
Strategic Advisory Services
Blog

Your digital marketing strategy is probably outdated—here’s how to fix it

If you’re still relying on outdated playbooks to identify high-intent graduate and adult learners, now’s the time to pivot. This blog breaks down what’s changed and what to do about…
Adult Education Blog
Blog

How graduate enrollment leaders—and prospective students—are using AI

AI isn’t just a passing fad. It is likely to be an integral part of how our society, and prospective students specifically, interact with marketing messages. To better understand how…
Adult Education Blog
Video

Data confidence starts with Edify: Hear from our partners

Edify, EAB’s data management platform designed for higher ed, brings your data together, helps you build a culture of data confidence, and empowers teams across your institution with insight.
Edify
Blog

Eight things every provost should know about the K-12 math debate

To understand why math has been such a sticking point in academic recovery, we reached out to our K-12 partners to learn how to kickstart recovery before students reach college.…
Higher Education Strategy Blog
Blog

What the OBBB and the new Carnegie classification could mean for higher education accountability

The new Carnegie classification and One Big Beautiful Bill both spotlight post-college earnings. Could this become the new benchmark for financial aid eligibility?
Student Success Blog
Research Report

Process Improvement Primer

Use this resource to identify opportunities to rethink your institution's existing processes. We detail a five step process from beginning to end.
Strategic Advisory Services

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