Infographic
The great opt-out: 19 students, 19 ways colleges can reconnect
As the number of students opting out of college continues to grow, understanding the diverse reasons behind their decisions has become more important than ever. This infographic introduces 19 students, each with distinct concerns that colleges and universities can address by adopting targeted recruitment tactics. From affordability and relevance to procedural hurdles and personal influences, this visual guide explores how institutions can rethink their strategies to better engage these nonconsumers and meet them where they are.
More Resources
Research Report
International Recruitment Diversification Playbook
Professional and Academic Services Forum
Insight Paper
The New Rules of Engagement for Enrolling Today’s Adult Learners
Read this insight paper for four insights to help you effectively adapt your enrollment strategies to meet shifting…
Adult Learner Recruitment
Insight Paper
2026 Higher Ed Marketing Outlook
Discover how 120+ higher ed marketing leaders are reallocating budgets, embracing AI, and strengthening owned digital channels to…
Digital Agency