Infographic
The great opt-out: 19 students, 19 ways colleges can reconnect
As the number of students opting out of college continues to grow, understanding the diverse reasons behind their decisions has become more important than ever. This infographic introduces 19 students, each with distinct concerns that colleges and universities can address by adopting targeted recruitment tactics. From affordability and relevance to procedural hurdles and personal influences, this visual guide explores how institutions can rethink their strategies to better engage these nonconsumers and meet them where they are.
More Resources
Tool
Building Enrollment Journeys That Convert
Explore this discussion guide to assess your enrollment journey, identify recruitment gaps, and strengthen strategies to meet enrollment…
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Insight Paper
Findings from EAB’s 2026 Parent Survey
Explore EAB's 2026 Parent Survey to learn the priorities, attitudes, and behaviors of parents of college-bound students.
Enroll360
Insight Paper
College Search Trends Across Space and Time: 2026 Edition
Explore the 5 college search trends across space and time to build a strong foundation for your enrollment…
Enroll360
