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Research Report

Community College Market Strategy Review

Many community colleges are concerned about how COVID-19 has destabilized their enrollment outlook. Learn about getting a one-on-one consultation with an EAB enrollment expert who will evaluate your college’s enrollment situation and provide resources to pursue key prospect markets.

Get a one-on-one consultation with an EAB enrollment expert who will evaluate your college’s enrollment situation and provide resources to pursue key prospect markets.

Many community colleges are concerned about how COVID-19 has destabilized their enrollment outlook. To help institutions plan future recruitment, EAB offers market strategy review sessions exclusively for Community College Executive Forum partners.

Community college partners can have an EAB expert assess their enrollment position and prescribe solutions for reaching new prospective student markets, such as displaced workers, high school students with COVID-19-derailed plans, and four-year-intending students. Advice will be tailored to vice presidents of enrollment management.

In the strategy review call, the EAB expert will:

Diagnose which prospective student segments pose the greatest opportunity for the collegeIdentify strategies and messaging to reach those target marketsProvide resources to help carry out prospective student recruitment plans Interested in participating? Want to see example strategy recommendations?

To give you an idea of the types of recommendations you'll receive in a market strategy review session, we created an example of a completed student persona worksheet for four-year-intending students.

This resource requires EAB partnership access to view.

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Learn how you can get access to this resource as well as hands-on support from our experts through Strategic Advisory Services for Community Colleges.

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