Get a one-on-one consultation with an EAB enrollment expert who will evaluate your college’s enrollment situation and provide resources to pursue key prospect markets.
Many community colleges are concerned about how COVID-19 has destabilized their enrollment outlook. To help institutions plan future recruitment, EAB offers market strategy review sessions exclusively for Community College Executive Forum partners.
Community college partners can have an EAB expert assess their enrollment position and prescribe solutions for reaching new prospective student markets, such as displaced workers, high school students with COVID-19-derailed plans, and four-year-intending students. Advice will be tailored to vice presidents of enrollment management.
In the strategy review call, the EAB expert will:
- Diagnose which prospective student segments pose the greatest opportunity for the college
- Identify strategies and messaging to reach those target markets
- Provide resources to help carry out prospective student recruitment plans
Interested in participating?
If you would like to participate in a market strategy review session, please reach out to your strategic leader, whose information you can find on your MyEAB Dashboard.
Want to see example strategy recommendations?
To give you an idea of the types of recommendations you’ll receive in a market strategy review session, we created an example of a completed student persona worksheet for four-year-intending students.
“Excellent research and study-based recommendations."
More marketing resources for community colleges
Strategic Enrollment Management Plan Framework
Meet enrollment goals by crafting strategies and prioritizing resources through a comprehensive, future-oriented strategic enrollment management (SEM) plan. Based off EAB’s extensive SEM research, this template guides college leaders through the most critical planning steps.
Web and Mobile Presence Audit
In response to community colleges’ growing interest in optimizing their online presence, the Community College Executive Forum has developed Web and Mobile Presence Audits that evaluate partners’ unit websites and program landing pages. View a sample audit to learn how we can help improve your website's usability, content, and mobile optimization.
Improve Communications across the Community College Student Lifecycle
An uncoordinated communication stream can deter students from progressing through the enrollment funnel or completing critical steps after enrollment. Community college leaders should review their current communications plans and ensure that messages match the preferences of today’s students.
This resource requires EAB partnership access to view.
Access the research report
Learn how you can get access to this resource as well as hands-on support from our experts through Strategic Advisory Services for Community Colleges.
Learn More