4 key components of a strong plan for economic and social mobilty

Colleges and universities play a critical role in advancing economic and social mobility, but fulfilling that mission requires more than access alone. Students expect their institutions to provide not only academic opportunity but also a sense of belonging and support throughout their educational journey. In recent years, shifting demographics, rising expectations for accountability, and a rapidly changing social and economic climate have created urgency for campus leaders to demonstrate meaningful progress on these fronts.

Students today want to see clear, actionable commitments—not vague promises. Institutions that succeed are those that establish a shared vision, create measurable goals, and hold themselves accountable for results. By fostering environments where all students feel included and supported, colleges can improve retention and graduation outcomes, strengthen institutional reputation, and deliver on higher education’s promise of upward mobility.

The current climate

Diversity, equity, and inclusion (DEI) are top-of-mind priorities for higher education leaders facing a uniquely difficult 2020 climate. The effects of the pandemic and subsequent economic downturn mixed with reinvigorated outrage over racial injustice and a contentious presidential election add urgency to demonstrate effective institutional DEI responses.

Generation Z deeply values accountability and transparency, and students are no longer satisfied with empty statements and vague promises. This makes it more pivotal than ever for leaders to craft and implement concrete DEI plans. We reviewed over 40 DEI plans across the U.S., Canada, Australia, and the U.K. to better understand how campuses are demonstrating real work and commitment to DEI. EAB identified four key components of strong DEI plans that are actionable and compelling.