This toolkit will help you implement the practices outlined in the study, The Donor Investor Imperative, to connect prospective donors with the high-impact projects happening across campus, the community, and the globe.
To maintain fundraising momentum over time, advancement leaders need to work with academic partners to source big ideas for fundraising and present a compelling case for support. However, it is often challenging to implement sustainable processes and transparent metrics that strengthen relationships with faculty members, department chairs, and deans.
Use these tools to implement a process to source and select visionary ideas across campus, communicate the impact of big ideas to donor, and prepare academic partners to pitch their projects to donor audiences
This resource is part of the Achieve Scale, Sustainability, and Impact in Principal Gifts Roadmap. Access the Roadmap for stepwise guidance with additional tools and research.
Source visionary ideasRegardless of whether the big ideas process takes place before, during, or outside of a campaign, success relies on communicating with campus leadership, selecting criteria that define a big idea, and choosing the best ideas in a transparent way. Use the following tools to ensure that the process is straightforward for all campus partners involved.
Introductory material on the importance of big ideas and where campus leaders should engage in the process. Download the tool.
Before launching a big ideas process on campus, meet with the provost to explain why the process is important, how it relates to other fundraising initiatives (like ongoing…