Assistance identifying new faculty and/or staff exchange partners

Use these identification tactics to strategically target potential international partners.

Survey Identify international partners Results from the Go-To-Market Tactics for International Partnerships Diagnostic

Use these identification tactics to strategically target potential international partners. The first table has been tailored to your answers from the previous diagnostic on market goal and partnership growth area. You selected:

Assistance identifying new partners Faculty and/or staff exchange partnerships

For more information on how to use the table below, reference the descriptions on the homepage. You can also search for keywords within the table at the top left-hand corner.

Want to explore tactics on how to approach a potential partner? Jump to the bottom for tactics to pitch your partnership.

Identify new faculty and/or staff partners Tactic Achieve Breadth or Depth Partnership Growth Area(s) Description Key Component Use Student Recruitment Foothold Deepen Ties in Existing Market Research, Academic, Faculty Build upon existing student recruitment footholds for deeper partnerships with pathway institutions or institutions within the recruitment region. The name recognition and reputation of your institution in the region due to enrollment and alumni efforts can significantly jumpstart partnership efforts. Identifying these regions in which students are attracted to your institution serves as a strong foundation to explore expanded partnerships, especially focused on academic and development goals. Institutional faculty and staff will also benefit from increased familiarity with the region's norms and culture from student exposure. Student Recruitment Foothold Use Faculty Research Foothold Enter New Market Research, Academic, Study Abroad, Faculty Use faculty research strongholds and agreements as a proxy for existing partnership investment. Research agreements are often the most labor-intensive and complex collaborations between international partners (involving faculty, compliance, legal, and financial stakeholders). Therefore, existing research collaborations can reduce your administrative and financial burden of expanded partnerships. As well, faculty familiarity and…