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Expert

Brigid Crowley

Brigid is a Senior Analyst on EAB’s Advancement Research team, where she explores emerging trends and best practices to help higher education leaders strengthen fundraising strategy, alumni engagement, and operational…

Senior Analyst, Research Discovery & Design

Expert

Brian Nashwinter

Brian is a SEO Strategist on the Digital Agency team at EAB. Here, he audits sites for keyword performance, user experience, search visibility, and overall site health.

His favorite part…

SEO Specialist

Event

Creating Campus Identity While Sustaining an Institution-wide Experience

Join us for a peer-led discussion series supporting university leaders as they navigate the complexities of multi-campus university management.

Event

Change Management in a Multi-Campus Environment

Join us for a peer-led discussion series supporting university leaders as they navigate the complexities of multi-campus university management.

Research Report

2025 Voice of the Superintendent Survey Executive Brief

Discover how over 120 superintendents are responding to federal policy changes, investing in school board relations, navigating funding uncertainty, and integrating generative AI in their districts.

District Leadership Forum

Blog

Why brand management is your best bet for fighting higher ed’s image problem

Colleges and universities looking to win over prospective students have never faced a tougher environment, with strident critiques of higher ed having become commonplace in the media.

Enrollment Blog

Blog

Your digital marketing strategy is probably outdated—here’s how to fix it

If you’re still relying on outdated playbooks to identify high-intent graduate and adult learners, now’s the time to pivot. This blog breaks down what’s changed and what to do about…

Adult Education Blog

Insight Paper

Case Studies: AI-Powered Data Management in Higher Ed

Generative AI has sparked widespread interest across industries. But in higher education, its adoption has been cautious. As institutions face challenges like student readiness gaps and sprawling data systems on…

Edify

Page

How to Choose & Optimize a Higher Ed CRM

Video

How Gateway Technical College Built an Agile Data Warehouse with Edify

Learn how Edify is an essential part of Gateway Technical College’s data management. Thanks to EAB, Gateway’s data is consistent, understandable, and actionable for both reporting and providing insights to…

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