Infographic
How recruitment marketing helps underserved students
In order to better understand how recruitment marketing influences underserved students’ path to higher education, EAB data analysts examined the rate at which students included in search-marketing campaigns ended up inquiring about, applying to, and gaining admission to the colleges and universities whose outreach they received. A particular focus of the analysis was students from underrepresented minority populations: African-American, Hispanic, Native American, and Multi-racial students.
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Infographic
The school personas shaping students’ college choices
This research introduces a new, student-centered taxonomy of four-year colleges and universities, based on a statistical analysis correlating…
Enroll360
Insight Paper
Benchmarking Graduate and Online Enrollment
Download this report to explore findings from EAB's survey of enrollment leaders across several areas relating to benchmarking…
Adult Learner Recruitment
Insight Paper
Benchmarking the Enrollment Office
Explore higher ed enrollment office performance benchmarks as well as trends and patterns shaping today's admissions practices.
Enroll360