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Infographic
How Recruitment Marketing Helps Underserved Students
In order to better understand how recruitment marketing influences underserved students’ path to higher education, EAB data analysts examined the rate at which students included in search-marketing campaigns ended up inquiring about, applying to, and gaining admission to the colleges and universities whose outreach they received. A particular focus of the analysis was students from underrepresented minority populations: African-American, Hispanic, Native American, and Multi-racial students.
More Resources
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Research Report
Help prospective students complete enrollment with email nudges
Current headlines about enrollment declines often neglect a more troubling issue–low applicant conversion rates. Learn how progressive institutions…
Strategic Advisory Services for Community Colleges
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How to capture stealth prospect applicants
As community colleges face declining tuition revenue and state funding cuts, they must find new ways to win…
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Tool
How community colleges can win mindshare of prospective students in the digital age
Community colleges have to work harder to earn prospective student mindshare in the digital age. These tactics can…
Strategic Advisory Services for Community Colleges