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Blog

Avoid this email strategy to improve your deliverability

Email deliverability is far from the most glamorous part of marketing, but if your audience never sees your communications, all your hard work is for naught.
Enrollment Blog
Blog

Want to improve your enrollment marketing campaign? You need a better content library.

To create the ideal campaign asset library, enrollment and marketing teams should keep these seven principles in mind.
Enrollment Blog
Blog

Transfer students are key to recovering lost pandemic enrollment. Here are three ways you can improve transfer access.

Transfer students can help offset the effects of the enrollment contraction most colleges and universities have experienced during the pandemic. This blog outlines recent transfer trends in higher education and…
Student Success Blog
Blog

How 1000+ adult learners said COVID-19 impacted their plans—and what this means for enrollment strategy

We surveyed 1000+ current and prospective adult learners. Here’s how the pandemic has impacted their graduate, online, and professional education plans—and three key takeaways for your strategy.
Blog

Why many enrollment leaders struggle with “student-centric” adult learner program design

Read our Q&A with a strategic enrollment planning expert for insights on designing successful graduate, online, and certificate programs for adult learners.
Adult Education Blog
Insight Paper

Mental Health’s Role in College Decision-Making

Our national survey of high school students sheds light on mental health's role in college decision-making and suggests six recruitment strategies.
Enroll360
Tool

Optimize Your University’s Spring Recruitment Strategy

This toolkit will help directors of admission assess the effectiveness of their university's current student recruitment strategy.
Appily
Insight Paper

How a Military College Grew and Diversified Their Class Over the Last Decade

Norwich University, a small, private college in Vermont aims to serve two general populations: traditional degree-seekers and military cadets. By increasing engagement with Cappex, Intersect, and College Greenlight, Norwich not…
Enroll360
Video

Create a student-centric user experience on your college website

Discover key principles for your website's navigation that will improve the experience for prospective students—whether they are just starting to explore your website, researching your institution's offerings, or beginning the…
Enroll360
Tool

Test-Optional Admissions Rubric for Colleges and Universities

How should colleges and universities evaluate prospective students who don't submit standardized test scores? Learn how EAB helped transition three colleges to test-optional with the help of an admissions rubric.
Strategic Advisory Services
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