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Event

Donor-Centric Fundraising: How to Use Audience Insights to Strengthen Your Advancement Strategy

Join Evan Kahn and Meredith Dobbins as they explore print and digital fundraising strategy tests conducted by EAB’s Advancement Marketing Strategies – and learn the value of learning from your…
Blog

Overcome these two roadblocks to engage young alumni

Engaging young alumni is vital for the health of your institution and annual giving program. In this blog post, we’ll explore two key roadblocks that impact the engagement of young…
Advancement Blog
Event

Spring 2024 Executive Roundtable for Senior Advancement and Fundraising Leaders

Executive Roundtables are EAB’s flagship networking and strategy event, bringing together senior leaders to discuss shared challenges with peers and EAB experts in a focused, uninterrupted setting.
Blog

The impact of giving days—and how to re-invigorate yours

Explore key advantages of a successful giving day and get quick, actionable tips for re-invigorating yours.
Advancement Blog
Blog

5 top priorities for advancement leaders in 2023

In April 2023, EAB surveyed chief advancement officers across the United States, Canada, and the United Kingdom asking them to identify the most pressing issues for their advancement shops. The…
Advancement Blog
Blog

4 Key Questions About the Advancement Landscape, Answered

At EAB, innovation and expertise are at the core of our mission to empower institutions with the tools they need to succeed. Today, we are excited to introduce Jenny Jones,…
Advancement Blog
Blog

The Dos and Don’ts of Leveraging University Traditions in Your Annual Giving Strategy

In this blog, we’ll explore the dos and don’ts of leveraging your institution’s traditions in an annual giving program.
Advancement Blog
Blog

How to stay ready for donors who “aren’t ready yet”

Through hundreds of field marketing tests yearly, our advancement marketing team has a catalog of tried-and-true digital marketing approaches that help our partners reach their goals.
Advancement Blog
Blog

Why advancement employees leave (and how leaders can fix it)

There are various methods you can use to cope with the advancement talent crisis, but addressing your workplace culture head-on can help you improve retention both immediately and over time.…
Advancement Blog