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Blog

How to shop for a search visibility audit

Evaluate AI search visibility for higher ed with 6 key questions. Learn how GEO dashboards and audits improve SEO, AI presence, and enrollment results.
Enrollment Blog
Blog

Students are engaging earlier. Enrollment strategies should follow.

New data show students are engaging with colleges earlier in high school. Learn what this shift means for enrollment timing and recruitment strategy.
Enrollment Blog
Blog

Big applicant pools don’t guarantee ideal law classes

Law school applications are up, but yield is down. Learn three data-driven strategies to convert interest into right-fit enrollments in a shifting market.
Adult Education Blog
Blog

College application fraud is surging. Here’s your five-step defense plan.

Learn how colleges can stop AI-driven application fraud and protect financial aid with layered defenses built into EAB’s Navigate360 CRM.
Community College Blog
Blog

Is your yield rate okay?

Insights from a new analysis of admissions yield data for enrollment leaders.
Enrollment Blog
Blog

3 strategic actions to support graduate enrollment in today’s policy landscape

Making informed decisions in today’s fluid federal policy landscape is critical. Here are some of the changes—and challenges—we’re facing, along with recommendations to position your institution for success amid the…
Adult Education Blog
Blog

Is email marketing to prospective students dead? Not so fast.

For marketers and enrollment leaders, this year’s Student Communication Preferences survey results reinforce the continued importance of email campaigns—at least those that are executed well.
Enrollment Blog
Blog

The new rules for .edu keyword optimization in AI search

Rebuilding your SEO strategy and continuing to stay ahead of emerging trends can feel overwhelming. EAB’s Digital Agency team can help you transform your website into a powerful recruitment tool…
Enrollment Blog
Blog

Questions universities should be asking about recruitment strategy

Explore the questions U.K. and Irish higher education leaders should be asking about international student recruitment.
Higher Education Strategy Blog
Blog

Why higher education brand management is your best bet for fighting the image problem

Colleges and universities looking to win over prospective students have never faced a tougher environment, with strident critiques of higher ed having become commonplace in the media.
Enrollment Blog

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