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Blog

Two Cost-Effective Tactics to Boost Rural Student Recruitment

We identified two tactics colleges and universities can use to start or augment their rural student strategy without investing significant resources.
Enrollment Blog
Blog

18 more ideas for engaging admitted students (from the cutting room floor)

Across the country, the yield rates of admitted students have been declining for most institutions for years, as students apply to larger numbers of colleges and competition among schools becomes…
Enrollment Blog
Blog

Your checklist to create a compelling admitted-student website

Take our quick audit to ensure your admitted-student website includes these essential elements to make a compelling case for your college and university, and ensure it serves as a critical…
Blog

Who are Gen Z transfer students—and three insights to recruit them

See the major findings from our Transfer Benchmarking Survey to compare transfer student recruitment efforts to peers and identify areas for investment and growth.
Enrollment Blog
Blog

What the looming demographic storm means for your state

Uncover the demographic, affordability, and funding trends in your state.
Enrollment Blog
Blog

Paid search 101: What enrollment leaders need to know

We define common paid search terms and concepts, and share how you can get the most out of your paid search advertising efforts.
Blog

Parent involvement in recruitment has increased-here's what that means for your enrollment strategy

As parents become more hands-on, many enrollment leaders are unsure how to effectively reach and involve them in the recruitment process.
Enrollment Blog
Blog

3 takeaways for reaching today's high school students

Our partners at PowerSchool conduct an annual student survey within Naviance – the leading college, career, and life readiness platform – to learn more about how the college-search process is…
Enrollment Blog
Blog

How we’re reimagining the way students apply to college

Teaming up with Concourse, we created Greenlight Match – a streamlined process that would help students find their college match, and help colleges recruit hundreds more students they might not…
Enrollment Blog
Blog

Why Colleges Use Data Analytics to Inform Financial Aid Strategy

Through a process known as “financial aid optimization” (or FAO), colleges work to provide a viable path to and through higher education for students from all backgrounds and economic circumstances…
Enrollment Blog

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