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Blog

Graduate students are changing – are your recruitment tactics keeping up?

Enrollment teams know best that as technology and students change, so must the marketing and recruitment tactics to reach them. Here are three key findings from the survey and related…
Adult Education Blog
Blog

How to make the case for investment in graduate enrollment marketing at your campus

In our recent survey of graduate enrollment leaders, 60% of respondents said enrollment goals for their graduate programs increased since last year. If your team is advocating for additional investment…
Adult Education Blog
Blog

What’s driving growth in adult learner revenues?

A major highlight of my past year has been relaunching our Organizational Benchmarking offering within Professional and Adult Education Advisory Services.
Adult Education Blog
Blog

AI is changing the game for graduate and adult student recruitment—here’s how

How could AI transform the ways we reach and recruit students? Learn more about how hyper-personalization can impact adult learner recruitment.
Adult Education Blog
Blog

3 ways to make your website stand out to graduate prospects

Discover ways to attract graduate students to your university website by enhancing functionality, SEO, and user experience.
Adult Education Blog
Blog

How employer demand trends across two countries demonstrate need for AI skills

Demand for AI professionals is rising quickly, nationally and internationally, and schools need to know how they can support and attract student interest.
Adult Education Blog
Blog

The 4 biggest challenges facing graduate and adult education programs, according to presidents and provosts

We recently surveyed university presidents, provosts, and VPEMs to quantify the challenges institutions face in growing enrollment in graduate and adult-serving programs. Here are the top four challenges university leaders…
Adult Education Blog
Blog

The 3 big bets university presidents and provosts are placing on graduate and adult learner enrollments

As the graduate market moves away from its COVID-induced bumps in enrollment, and as undergraduate enrollment continues to fall short, university executives are facing more pressure to grow graduate enrollment.
Adult Education Blog
Blog

How to recruit specialized business students and grow non-MBA enrollment

The following is a guide to help you locate, recruit, and nurture specialized business students.
Adult Education Blog
Blog

2023 in review: A momentous year in higher ed

2023 was a year of big changes. As we reflect on the past 12 months, we’re sharing what was most popular with our readers this year—including you! Read on to…
Enrollment Blog

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