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Blog

What’s your graduate and adult programs’ recruitment reach?

Here are the guidelines you should consider when evaluating your programs' viability and growth potential for local, state, regional, and even national reach.
Blog

How to find the growth drivers in your graduate and adult education portfolio

Learn how to identify which academic programs in your portfolio have the greatest potential for growth.
Adult Education Blog
Podcast

How to Capture Growth Opportunities in the Graduate Degree Market

EAB’s Megan Adams and Will Lamb discuss growth opportunities and the competitive landscape in the master’s and graduate degree market.
Blog

How data science can improve your recruitment marketing strategy

Here are three of the ways data science and analytics can improve your recruitment strategy.
Blog

3 tactics to improve your graduate and adult learner yield during uncertain times

At EAB, we’ve deployed hundreds of campaigns to help our partners convert admits to enrollments. Here are three proven tactics we’ve learned along the way.
Blog

How going remote will impact your graduate enrollment funnel

Explore three survey results for insight into how students and enrollment leaders are thinking about online and remote instruction during the pandemic.
Blog

How 1000+ adult learners said COVID-19 impacted their plans—and what this means for enrollment strategy

We surveyed 1000+ current and prospective adult learners. Here’s how the pandemic has impacted their graduate, online, and professional education plans—and three key takeaways for your strategy.
Blog

COVID-19 is creating a new “lost class.” Here’s how professional and graduate education can help

See strategies leaders of professional and graduate education programs can use to serve and support recent grads in finding lifelong careers.
Blog

Here’s how to think about ROI from your marketing investments

See common questions (and answers) for measuring and analyzing the impact of marketing investments for recruiting and enrolling graduate students.
Adult Education Blog
Blog

Avoid these four graduate, online, and adult program design mistakes

See four common pitfalls of graduate, adult, and online program development—and what you can do to avoid them.
Adult Education Blog