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Blog

Is TikTok worth the risk? Dos and don’ts for enrollment teams

Recent bans on TikTok are widespread, concerning, and confusing—but as legislators mull over the possibility of a national ban on the app, there is still time to capitalize on TikTok’s…
Enrollment Blog
Podcast

Virtual Reality is Transforming Higher Ed

Experts explore the growing use of virtual reality across higher ed as both a learning tool and as a way for families to tour and learn about your campus from…
Blog

Why enrollment leaders shouldn’t worry about Apple’s privacy changes (or Facebook’s response)

Should enrollment leaders who want to reach prospective students and families be worried about Apple’s privacy updates?
Blog

Mistakes you might be making when marketing online programs

Here are a few of the mistakes your institution may be making when marketing to and recruiting online learners, and how to address them.
Adult Education Blog
Podcast

How to Engage Parents During the Recruiting Process

Guests share findings from EAB’s parent communications survey and talk about how to engage parents during their students’ college search.
Blog

4 ways to strengthen your hybrid recruitment strategy

As the world begins to reopen, travel guidelines become more diverse, and student preferences become more varied, the tactics you use to connect with students need to match that variation.…
Enrollment Blog
Blog

3 lessons to inform your test-optional enrollment strategy in 2022

At the start of the pandemic, many schools found themselves adopting a test-optional policy practically overnight. As someone who’s worked in just about every type of enrollment job – from…
Enrollment Blog
Solution

Enroll360 Audiences

Leverage leading, complementary student data platforms to raise awareness and engagement with high-intent students throughout their college search journey
Marketing and Enrollment
Research Report

Understanding Your Future Adult Learner

To help our partners recruit and serve their future adult learners, EAB surveyed more than 2,000 current and prospective adult, graduate, online, and professional students about the impact of the…
Adult Learner Recruitment
Blog

Increase your transfer student population

See strategies implemented at these top 10 transfer-friendly schools to help enhance your transfer process and increase your transfer student admissions.
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