EAB Services
Enroll360 Solutions Hub
Welcome to the Enroll360 Solutions Hub!
Here you will find the latest research and resources to help you maximize your Enroll360 partnership and achieve your team’s enrollment goals.
Below you can browse relevant content or register for upcoming events and webinars to connect with peers and learn about the latest trends in higher ed. To help get you started, check out the Featured Resource for content we thought you’d find interesting.
For questions about your institution’s campaigns or performance data, please connect with your Strategic Leader or visit your school’s Partner Portal.
Upcoming Events
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Roundtable
Greenlight Enrollment Collaborative CBO Summit
The CBO (Community Based Organizations/College Access Organizations) Summits create a virtual space where CBO leaders and Collaborative members can engage in insightful discussions, reflection, and networking.
Webinar
Partner Spotlight: How the University of Pittsburgh Built a Stronger Pipeline in an Uncertain Market
Join University of Pittsburgh enrollment leaders Molly Swagler and Tom Becker for an inside look at how Pitt has strengthened its enrollment funnel amid enrollment headwinds, skepticism about the value of college, demographic decline, and volatility across every cycle.
Past Events
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Webinar
How Students View and Use AI in College Search
Generative AI has rapidly moved from novelty to necessity in students’ lives, and it is quietly reshaping how they search for colleges and think about their futures. At the same time, students’ relationship with AI is far from straightforward, creating new challenges and opportunities for enrollment leaders navigating an increasingly AI-mediated search environment.
Webinar
An Enrollment Leader’s Guide to Yield and Melt Management
This webinar offers a snapshot of the contemporary yield and melt management landscapes, quantifying how the nation’s colleges and universities are performing on both counts, examining the related downstream impacts on enrollment outcomes, and offering guidance on how to evaluate your own performance.
Roundtable
Greenlight Enrollment Collaborative CBO Summit
The CBO (Community Based Organizations/College Access Organizations) Summits create a virtual space where CBO leaders and Collaborative members can engage in insightful discussions, reflection, and networking.
Research and Insights
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Filter by
Insight Paper
College Search in the Age of AI
Prepare your enrollment strategy for AI-driven college search with four future scenarios and practical imperatives for marketing, recruitment,…
Enroll360
Insight Paper
An Enrollment Leader’s Guide to Yield and Melt Management
This report offers a snapshot of the contemporary yield and melt management landscapes, quantifying how the nation’s colleges…
Enroll360
Insight Paper
Outpacing the New Federal Earnings Mandate
Four strategies to raise graduates’ earnings and protect aid eligibility, plus guidance on using technology to boost your…
Navigate360
Insight Paper
Student and Family Perceptions of College Cost and Value in 2025
Families now weigh college cost earlier. EAB’s 2025 survey of 30,000 students shows how affordability, aid, and ROI…
Enroll360
Insight Paper
College Search Trends Across Space and Time: 2025 Edition
Discover 2025 college search trends—early inquiries, wider reach, and enrollment shifts shaping student recruitment strategies.
Enroll360
Insight Paper
A Data Readiness Guide for Hyper-Personalized Marketing
Whether you're just starting to personalize outreach or already building complex journeys, this paper will help you understand…
Enroll360
Insight Paper
Recruiting the Anxious Generation
This insight paper highlights the defining characteristics of this generation as they relate to college search and decision-making.…
Enroll360
Insight Paper
Brand Management for Enrollment Leaders
This insight paper discusses the fundamentals of branding and brand management for institutions. A strong reputation in the…
Enroll360
Insight Paper
Hyper-Personalized Enrollment Marketing: What it Looks Like, and How to Get There
This insight paper offers a new, data-driven framework to help enrollment leaders move beyond merge fields and segmented…
Enroll360
Blogs
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Blog
What Blockbuster can teach enrollment leaders about AI-powered college search
How will AI reshape college search? Explore four future scenarios and key actions enrollment leaders should take now.
Enrollment Blog
Blog
Students are engaging earlier. Enrollment strategies should follow.
New data show students are engaging with colleges earlier in high school. Learn what this shift means for…
Enrollment Blog
Blog
Pricing and aid strategy in the OBBB era
In the OBBB era, pricing and financial aid are strategic risks. Learn how enrollment leaders can model, monitor,…
Enrollment Blog